Determining training needs analysis (TNA) is one of the most important pillars for improving organizations and developing talent management to align with the organization’s strategic vision and objectives. The most important of these is aligning training programs with the organization’s strategy, identifying the competencies and skills required for different roles, evaluating individuals’ capabilities to highlight areas of training and development, and bridging the gap between the current performance of individuals and the organization and the required performance. Therefore, TNA is considered one of the pivotal topics that play a major role in shaping the future of the organization to increase productivity and spending efficiency as well as continuous development in order to be a sustainable organization.
Training needs is a journey that goes through 4 main stages, which we consider to be the basic pillars
The organization analysis stage is based on understanding the organization’s strategy and objectives. This is considered a summary of the priorities and training support needs.
Analysis of targeted jobs. This focuses on identifying the required skills and competencies and the training matrix for each job.
Analysis of targeted individuals by focusing on assessing the skills of individuals and providing 360-degree feedback. This serves the organization in the individual development files for each individual and reflects on the Career-Path program. It also serves in the Succession Planning program and in the Exploring Leaders program.
Analysis of targeted gaps with a comparison of current performance with required performance. A comprehensive report reflects all recommendations for training programs directed based on needs.
The importance of training needs analysis (TNA) is very deep in developing and managing talent. This also reflects the sustainability of organizations to increase productivity and spending efficiency, as well as increase job integration and reduce job turnover. Therefore, training needs analysis (TNA) is the cornerstone of enhancing productivity and achieving institutional excellence. By implementing innovative strategies based on a deep understanding of needs, organizations can improve their operations, enhance employee and customer satisfaction, and achieve sustainable added value. For organizations, knowing that one of the biggest challenges in identifying training needs is that they are measured internally without seeking external consulting support or from expertise in the field of identifying training needs, so the measurement of the identification is not objective and reflects the culture of the organization, which plays a major role in identifying this need, such that it is incompatible with the existing competencies and competencies and does not contribute to achieving the main objectives of the organization.
Training Needs Analysis (TNA): When looking at the application of training needs analysis (TNA) in multiple contexts, we find that it requires a careful study of the internal and external environment of the organization. Leaders and administrators must develop strategic plans based on accurate data and analysis to ensure success.
Studies prove that: “DEF” Banking Company faced challenges in keeping pace with the digital transformation and improving employees’ skills in dealing with modern technology and communicating with customers. The company analyzed training needs by evaluating performance, surveying employees, and reviewing sector standards. Training programs were designed to develop digital skills, improve communication with customers, and ensure compliance with financial laws. These programs resulted in a 30% increase in employees’ technical efficiency and a 25% increase in customer satisfaction. They also contributed to reducing legal violations by 18%, which enhanced the company’s competitiveness.
Practical recommendations: To ensure the success of TNA training needs, focus should be on continuous innovation, providing the necessary training, and applying the latest technologies to improve operations and enhance institutional performance. Therefore, TNA training needs represent a fundamental pillar in achieving institutional excellence. Through a deep understanding and use of effective tools and strategies, organizations help increase productivity, functional integration, spending efficiency, and sustainability, which enables organizations to face challenges and achieve their goals effectively and efficiently. Emotional and social intelligence
Emotional and social intelligence is the new science of human relations, as Harvard University confirmed that three characteristics were found in those who led the world, including emotional and social intelligence, and leaders possess 90% of emotional and social intelligence. Emotional intelligence is the ability to perceive your feelings and the feelings of those around you, understand them deeply, and use them in a positive way that contributes to reducing stress, enhancing effective communication, showing empathy, and dealing with challenges and conflicts with flexibility and efficiency. Social intelligence: the ability to build positive relationships with others, enhance cooperation, and gain their sympathy and support.
Emotional and social intelligence
enhances leaders’ ability to recognize opportunities and make appropriate decisions before others notice them. It also helps resolve conflicts amicably. In addition, it enhances morale and helps individuals achieve their full professional potential. Carnegie Mellon University confirmed that 75% of professional success is based on emotional and social intelligence, while technical skills are based on only 25%. The World Economic Forum stated that emotional and social intelligence are among the 10 most important skills required in the labor market by 2030.
Five stages formulated by American psychologist Daniel Goleman for emotional and social intelligence enhance leadership skills:
Empathy: The ability to understand and empathize with the feelings of others, which enhances work relationships and increases team interaction.
Effective communication (social skills): The ability to interact easily with others and build respectful and influential relationships, which enhances leadership’s ability to cooperate and solve problems.
Self-awareness: Knowing personal strengths and weaknesses and the ability to think about feelings and thoughts before acting, which helps improve leadership decisions.
Self-regulation: The ability to manage negative emotions and transform them into positive ones, which enhances calm and flexible interaction in difficult times.
Self-motivation: The internal drive to achieve goals and continuous growth, which increases optimism and motivates the team to work positively.
One of the main factors that contribute to your professional and personal success is emotional and social intelligence. Good social intelligence can be developed throughout life through coaching sessions, guidance, and counseling by practicing effective communication. Social intelligence skills include:
Verbal and non-verbal fluency: Using speech and body language to clarify your intentions.
Knowledge of social rules: Understanding interactions based on the social situation, which enhances positive interaction.
Active listening: Understanding others’ points of view and interacting with them to resolve conflicts.
Understanding emotions: Empathizing with others, which contributes to more authentic and effective communication.
These skills help build strong relationships in the workplace and improve communication with colleagues.
Case study: Accor International
Accor is a French multinational group specializing in the field of hospitality and hotels. Founded in 1967, it is considered one of the largest companies in this sector globally. Accor has over 5,000 hotels worldwide
The problem: High employee turnover and poor customer engagement.
The response: Train employees in emotional and social intelligence to improve communication and resolve conflicts.
The results:
Improved customer engagement and increased satisfaction.
Increased productivity due to better coordination.
Reduced employee turnover
Increased revenue by 15%.
The bottom line: Accor’s investment in developing emotional and social intelligence has improved workplace relationships, increased productivity and satisfaction, and contributed to the company’s financial
success.
So emotional and social intelligence is the silent success and soft power that lifts individuals and companies alike. It enables individuals to effectively interact with their own and others’ emotions, enhancing their ability to build strong relationships and overcome challenges. For companies, this intelligence contributes to improved internal communication, fostering a healthy and productive work environment, which increases loyalty and productivity. In today’s business world, emotional and social intelligence is a key competitive advantage that contributes to success and sustainable growth.